WeWork India’s referral programs
Played a key role in shaping the communication framework and design direction for the WeWork All Access Plus Referral Program, ensuring a seamless and engaging experience for the audience. Below are the metrics achieved for a time period of 2 months:
All Access Plus Referral Program
were the average open rate and click rate for all emails
31.4% & 16.8%
referrals via TV screens and tabletops at WeWork buildings
190
460
referrals totally achieved
Led the communication strategy for the WeWork Private Office Referral Program across channels to create clear, compelling, and conversion-friendly content.
Private Office Referral Program
900
leads through campaigns across 3 cities in 3 months
9%
overall conversion rate
